David Emery, Book Designer, Self-Publishing Consultant and Book Cover Illustrator
DAVID EMERY is an MFA Graphic Designer with over twenty-five years of experience. He's the author of five books: three novels, a memoir, and a popular guide to self-publishing. Though he doesn't care to edit professionally, he has a good eye; he often finds details that editors overlook.
As a publishing consultant, Dave offers guidance through the maze of options and around the many pitfalls you'll encounter. He'll answer your questions about copyright, ISBN Numbers, choosing printers, getting distribution and marketing your work. Expect straight talk about bookselling expectations.
As a designer, Dave loves old-school typography. Big publishers print in huge volumes; they use tiny type and thin margins to save paper and ink on huge print runs. By leveraging the advantage of print-on-demand technology, you have the opportunity to produce elegant books that are easy to read—like those produced with hot metal type in the early twentieth century. Whether you need something classic or a more contemporary design, book typography is a specialty.
A good cover involves more than slapping centered text with a drop-shadow on top of a stock photo; it requires the artist to become familiar with the message and spirit of your book. An experienced designer will also steer you past design clichés that may inspire a sense of false security to the untrained eye. An understanding of printer's specifications is just as essential. Have you written a remarkable book? Don't settle for anything less than a remarkable cover.
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Book Layout: This includes converting the manuscript from MS Word to Adobe InDesign, striping out errant tabs and double-spaces and going through the book page-by-page to get rid of widows and orphans.
Revisions: One round of minor revisions is included before the type is adjusted to eliminate widows and orphans. After that, additions or deletions that cause the text to repaginate will incur an added cost (usually $2 per affected page). Some changes may only affect a few pages of a chapter; larger changes can cause an entire book to shift by several pages, making it necessary to completely rework the bookblock page-by-page.
Book Illustration and Special Typography: Need illustrations, diagrams or special text elements like sidebars, running chapter heads or callouts? E-mail me to discuss your project. Work is priced according to the complexity of the job.
Cover Design: Most covers can be designed for $5–600. Others require special graphic work, 3D modeling and rendering, custom photography or other detail work that can affect costs. All cover designs are delivered set up to your printer's specifications.
"Earlier this year I asked Dave to design and publish a client's book. Previously the client had used an on-line DYI approach, and the result was an embarrassment. Dave's work was a revelation; his book design—his sense of what a page should look like, his typesetting and choice of font, his ornaments, and his cover—showed a remarkable sensitivity to my client's work and was absolutely beautiful to boot. He involved me as an editor every step of the way, letting me see what he had done and cheerfully making changes at my request. As well, he must have read the typeset copy a dozen times, searching for errors that I had missed. The end result was elegant without being showy, perfectly in tune with the book's mood, and a joy both to hold and to read. My client was absolutely delighted, and so was I. I highly recommend Dave as a book designer and publisher. And he also writes a mean sentence." (July 26, 2012)
Top qualities: Great Results, Expert, Creative
Steven Bauer - hired Dave as a Graphic/Web Designer in 2012
"Dave is very creative both technically and artistic, he comes up with very beautiful work that functions in innovative ways that makes the art creative and engaging and memorable."( March 2, 2007) - Steven Ford, Chairman/ Professor MFA Program/ Proffessor BFA, International Fine Arts College now Miami International University of Art and Design, - worked with Dave at AI-Miami Int. U of Art and Design
"Working with Dave is a joy. He is very forward thinking, innovative, intuitive and even handles difficult situations (when they arise) with solution driven optimism and focus. Dave is a talented, upbeat, objective, and inspiring guy and I would not hesitate to recommend him for a wide variety of multi-media endeavors." (May 18, 2008) - Jonathan Wilson, Owner, TogaMan Guitars - was a consultant or contractor to Dave at Spot Grafix, Inc.
"Dave is an excellent trainer. While at KeyStone Learning System Dave authored an ActionScript for Designers course for the company. Dave displayed a definite talent for writing and teaching. He went beyond the scope of just teaching the "how-to-use" the program to the real world application." (April 28, 2008)
Top qualities: Great Results, Personable, Expert
Lee Graham - hired Dave as a Writer/Editor in 2006
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